Scott Cook is co-founder of Intuit, the company behind QuickBooks, Quicken, and TurboTax. He now serves as the chairman of Intuit’s Executive Committee, and is a mentor to entrepreneurs at the company.
In this video, we sit down to discuss the making of great corporate leaders. Cook says that for any company to continue to flourish and thrive, it can’t rely on its first product, its first customers, its first employees. Continual entrepreneurship is necessary to reengineer success. “Entrepreneurship isn’t easy,” says Cook. “But the internet, mobile phones, and app stores now enable far more entrepreneurship at a far more rapid scale, so more ideas can be tried, winnowed, iterated, and win. It’s a thrilling time.”
Cook is also focused on entrepreneurship in the developing world. Intuit has become active in India, creating an entrepreneurial center to hire, train, and develop Intuit employees there, with the hope they will become the entrepreneurs who invent new businesses for the developing world.
That’s why Cook carries around a bare-bones mobile phone, in addition to his smartphone: it’s the phone most of the world uses. Right now it’s just a phone, and you can’t get information on it—but Cook’s working on changing that. “It will either be a big hit or a total bust. This could change life for 4 billion people.”