If you are a professional publisher, you can probably study everything about your audience except when your audience copies text from your website and pastes it into email or Facebook or a blog. Wouldn’t you like to know more? Absolutely! Tynt has a neat trick: when a user copy-and-pastes text it uses Javascript to include a link back to your text. Now it can be tracked and Derek Ball, CEO of Tynt, shows us how it’s done.
More info:
Tynt website: http://www.tynt.com/
Tynt profile on Crunchbase: http://www.crunchbase.com/company/tynt
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Awesome conversation thanks for doing it! Looking forward to moving to the era of digital democracy from digital royalty. Ctl C is done by 86% of us, links are only created by 1% – the lense of what is important on the web is just about to change radically!
Wow! How come I haven’t heard of this tool before? I will have to install this and try it out. I hope it doesn’t slow down my page load times. I bet Google will buy them in the next 6 months.
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