The good news for online advertising is that there are lots of opportunities for growth, panelists agree in this video taken during the July10 Revenue Bootcamp held on the Microsoft campus in Mountain View, Calif.
Some top-notch experts convened to share tips, hints, lessons and advice about how to increase traffic with Search Engine Optimization, Search Engine Marketing and face-to-face meetings.
Bill Reichert, managing director, Garage Technology Ventures, moderated the panel whose members were Samir Arora, chairman and CEO of Glam Media; Neil Chase, vice president for Author Services for Federated Media; Tim Kendall, direcotor Monetization for Facebook; David Kopp, senior director, North American Ads, Yahoo!; and Xavier Zang, Publisher Partner Management for Microsoft.
This video is one in a series recorded during that one-day conference organized by Guy Kawasaki, managing director, Garage Technology Ventures. More of those videos will appear on building43 in coming days.
Links mentioned in this video include:
Microsoft Advertising http://advertising.microsoft.com/home/home
The Rackspace Cloud was one sponsor for the event.