Posts tagged as:

marketing

439

How we’re using NetBase for customer insight

August 3, 2011 | Courtney Turner

Guest post by Courtney Turner, Social Media and Community Manager at Aquasana At Aquasana, we make a full line of award-winning water filtration solutions,…

 

775

Flite: cloud-based advertising

July 19, 2011 | Robert Scoble

Many of the most popular destinations on the Internet depend on advertising revenue as their sole or main source of revenue. Consequently, it is…

 

434

Creative Edge: using PeopleBrowsr for social media initiatives

June 15, 2011 | Carrie Johnson

Guest post by Carrie Johnson, Marketing Manager at Creative Edge Creative Edge is an online collection of videos and books filled with the most…

 

761

Transvideo: using video to aid product launch

May 19, 2011 | Robert Scoble

More and more companies are using short videos (typically under 90 seconds) that they can post on their web sites to introduce their products…

 

814

Rickshaw Bags: delivering targeted ads with AdRoll

May 12, 2011 | Mark Dwight

Rickshaw Bagworks is a San Francisco based bag manufacturing company. We make messenger bags, computer bags, sleeves and other accessories right here in our…

 

206

Marketing Platform Independence

January 26, 2011 | Jason Cohen

Guest post by Jason Cohen. Some startups die because their business model is platform-dependent. Like this: Used to be, Twitter let you post anything,…

 

526

If you build it, they won’t come, unless…

December 29, 2010 | Jason Cohen

Guest post by Jason Cohen. This is Part 5 of the 5-part series: 5 lessons from 150 startup pitches. Ask a technical founder about…

 

372

What the crazy name “Smart Bear” taught me about branding

December 1, 2010 | Jason Cohen

Guest post by Jason Cohen. Every founder struggles to find a great name for her company. Often it’s the first source of good-natured strife…

 

566

Veeple pulls viewers deeper through interactive video

September 7, 2010 | Robert Scoble

In the crowded field of online video, very few platforms can offer true interactivity. One that can is Veeple, a three-year-old company that makes…

 

230

Pick One and Own It

June 28, 2010 | Jason Cohen

Guest post by Jason Cohen. What if your company were allowed only one advantage over the competition? What would a sales call look like,…

 
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