Posts tagged as:

Jason Cohen

565

When being an “expert” is harmful

October 13, 2011 | Jason Cohen

In a recent Capital Factory all-hands discussion, one of the founders started a question with a well-worn preamble:

“I talked to a bunch of …

 

647

Startup Weekend pep talk: It ain’t the code

August 16, 2011 | Jason Cohen

This is a rough transcript of a talk I delivered recently at the start of Startup Weekend in Austin. Startup Weekend is a friendly…

 

556

On the (un?)importance of design

June 20, 2011 | Jason Cohen

We recently underwent a Cinderella-like transformation: A total redesign of the WP Engine website from despicable steaming pile of hideousness to a designed, thematic — dare I…

 

108

Our unhealthy fixation with emulating #1

April 18, 2011 | Jason Cohen

Most sporting contests culminate in a single-elimination tournament, meaning that after each match the winner continues and the loser goes home: 4Share At the end,…

 

282

Specificity: A weapon of mass effectiveness

April 11, 2011 | Jason Cohen

My single best advice about writing — whether for marketing copy, blogging, a sales pitch, an investor pitch, or even humor, is:

BE SPECIFIC…

9Share

 

198

Startup Exercise: What can’t be solved with money?

April 5, 2011 | Jason Cohen

Some problems in business can be solved with money; many cannot. When you’re pitching to an investor, one of the best things you can…

 

477

When you want to quit because it’s just not worth it

March 17, 2011 | Jason Cohen

I’ve been there. It sucks. You know most startups fail “only” because the founders stop working on them, and often, it’s because it’s emotionally…

 

663

The unfortunate math behind consulting companies

March 1, 2011 | Jason Cohen

Consulting can be a great way to fund a startup or make a bunch of cash. It’s easy to start; just pick an hourly…

 

267

“Fantastic” beats “efficient”

February 21, 2011 | Jason Cohen

What if you decided to provide something tremendously fantastic for your customers, even though it meant great expense and hardship? This one thing would…

 

444

Naming your startup: Settle down, it’s cool!

February 16, 2011 | Jason Cohen

Finding and agreeing upon a worthy name is always a struggle, especially if you have co-founders. This is one of those emotional decisions where…

 
Page 1 of 71234567