Posts tagged as:

Branding

372

What the crazy name “Smart Bear” taught me about branding

December 1, 2010 | Jason Cohen

Guest post by Jason Cohen. Every founder struggles to find a great name for her company. Often it’s the first source of good-natured strife…

1,660

July 2, 2009 | building43

Gary Vaynerchuk’s dad moved to the U.S. from Belarus with nothing in 1978, and built the Wine Library in New Jersey into a business…

1,409

June 10, 2009 | Wes Wilson

One of the most iconic logos and meaningful brands of our generation was made by Caroline Davidson in 1971. She designed it for $35…