Blogs

Don’t write a business plan

January 27, 2010 | Jason Cohen

Tweet “You need a business plan” is the mantra of MBA types. As they say, businesses don’t plan to fail, they fail to plan!…

 

Hiring Employee #1

January 25, 2010 | Jason Cohen

Tweet It’s a big decision to make your first hire, because what you’re really deciding is whether you want to keep a lifestyle business…

 

Double your productivity without more work or stress

January 22, 2010 | Jason Cohen

Tweet Zappos COO Alfred Lin enlightens us on how to become 37 times more productive in only one year! Can it be? Let’s hear…

 

Please stop saying social
media marketing is free

January 20, 2010 | Jason Cohen

Tweet They say that everything in social media is either free or close to free. Blogging and Twitter and Facebook and viral movies and…

 

How to get customers who love
you even when you screw up

January 18, 2010 | Jason Cohen

Tweet This is Part Five of a five-part series: Joy of Honesty in Business.… During the first year of Smart Bear’s existence, my

 

Convert shortcomings into
advantages — without lying

January 11, 2010 | Jason Cohen

Tweet This is Part Four of a five-Part series: Joy of Honesty in Business Tiny startups will always have shortcomings compared to the big…

 

Differentiate yourself through honesty

January 4, 2010 | Jason Cohen

Tweet This is Part Three of a five-part series: Joy of Honesty in Business Dishonesty is so rampant we can hardly be bothered to…

 

Starting up while employed: Admit it

December 28, 2009 | Jason Cohen

Tweet This is Part Two of a five-part series: Joy of Honesty in Business. It’s always been popular to work on new projects while…

 

Discount Gambit

December 21, 2009 | Jason Cohen

Tweet This is Part One of a five-part series: Joy of Honesty in Business Which of these pricing strategies is more persuasive?

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