Blogs

1,053

Necessity Is the Mother of Invention

May 19, 2010 | Joshua Baer

Guest post by Joshua Baer. I’m reading Predictably Irrational, by Dan Ariely, and came across a story that reminded me of bootstrapping a company.…

 

846

New Empirical Data for SEO and Social Media Marketing Strategies

May 17, 2010 | Jason Cohen

Guest post by Jason Cohen. Strategies for social media and SEO are so… squishy. You know what I mean. You can’t measure “authenticity.” You can’t…

 

122

Gain Loyalty by Protecting Your Network

May 12, 2010 | Michelle Greer

It’s nice to have a lot of contacts. I like the idea of knowing a go-to person for just about everything and that the…

 

658

Your Idea Sucks, Now Go Do It Anyway

May 10, 2010 | Jason Cohen

Guest post by Jason Cohen. “My idea isn’t good enough yet” explained a friend who is thinking of starting his own company. He’s waiting…

 

1,888

Top Five Reasons No One Reads Your Company Blog

May 5, 2010 | Michelle Greer

This post has been written before. ReadWriteWeb has a guide on community management which includes info on blogging. I’m pretty sure either Rohit Bhargava…

 

4,911

Startup Therapy: Ten Questions to Ask Yourself Every Month

May 3, 2010 | Jason Cohen

Guest post by Jason Cohen. In a previous post I beat you to death about ditching your business plan but failed to provide an…

 

878

Market penetration, choosing the right vertical (or – joining Morpheous, Neo, and the rest of the enlightened)

April 28, 2010 | Benny Shaviv

Guest post by Benny Shaviv. Hopefully you are convinced that you need a strategy that includes starting with a vertical market niche that will…

 

412

Breaking the Rules

April 26, 2010 | Jason Cohen

Guest Post by Jason Cohen. Pop quiz: Which of the following two paintings was made by Leonardo Da Vinci (a Renaissance painter from the…

 

731

Facebook’s ambition

April 22, 2010 | Robert Scoble

Ambition. It’s the one word that kept coming up in conversations I had around the halls today at Facebook’s F8 event. Whenever I heard…

 

160

“As Many As Possible” Is Not a Marketing Segment

April 21, 2010 | Michelle Greer

If you ever hire a PR firm (well, a good one), getting a story in the press feels a lot like an interrogation. Who…

 
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